By Jesse Hopps Measuring the effectiveness of your PR process is not a simple task, especially if you don’t have the budget for PR-coverage subscriptions. Just as challenging is demonstrating…
Leave a CommentMonth: April 2010
By Peter Mosley <rant> This article is rife with sensationalism, trite snippets and sound bites. Sadly, it has no relevant connection to the Net. I will not denigrate NOW Toronto…
4 CommentsBy Peter Mosley Recently on Linkedin in the Brand and Communication Management Group there was a lively discussion. By lively I mean 15 pages representing 265 comments. There was some…
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