Stephen Richards Covey was an American book writer, educator and speaker. The reason for his popularity was his writing and especially his book “The 7 Habits of Highly Effective People”. In this book, Stephen solved many personal and professional problems by presenting a holistic, integrated…
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Ever since the first known use of paper coupons in 1887 by Coca Cola bottlers, retailing has been fascinated by the potential for their return on investment with product coupons. A reported two hours a week are spent by consumers as they scavenge for online…
Leave a CommentThere’s a lot of hype that surrounds the marketing of pharmaceuticals. According to a report published in a London medical journal BMJ, the prescription drug companies aren’t gearing their resources towards new product development, but are only making small variations to the drugs present already…
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