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In the news … March 29, 2019

Apple TV+ Guide: Everything We Know So Far

Apple is working on dozens of original TV shows and movies with high-profile directors, producers, and actors, with all of that content set to be available through a new Apple TV+ app that’s going to be released this fall.

In the guide below, we’ve rounded up everything that we know about Apple’s new streaming TV service.

What is Apple TV+?
Apple TV+ is the name of Apple’s new television service that will be home to the original TV shows and movies that are funded by Apple. There are more than 30 in the works, with a list available in our dedicated Apple TV show guide.

Apple is aiming to compete with existing streaming services like Hulu, Netflix, Amazon Prime Video, HBO, Showtime, and others with its original content and has brought on huge names ranging from Steven Spielberg and J.J. Abrams to Oprah.

MAC RUMOURS

7-Eleven’s Digital Strategy Is About Expanding Customer Interactions

As technology advances, improved hardware can make a big difference in retail performance, but equally critical — or potentially even more important — is data and how it is used.

“Disruptions are coming at the c-store industry everywhere you look,” Kimberly Otocki, content marketing specialist for Paytronix, said during a recent webinar presented by the company, titled “How 7-Eleven Is Changing the Game…Again.”

CS NEWS

How Big Tobacco uses Big Tech to hook new smokers

Big Tobacco is increasingly using social media to find new ways to hook young people on smoking, circumventing decades of laws restricting the marketing of traditional cigarettes to minors.

In major cities around the world such as Rio de Janeiro, Cairo, Jakarta, and Milan, tobacco companies have been holding extravagant events with names like “K_Player” and “RedMoveNow” that were designed to connect with young people. Often featuring alcohol, live music, and attractive hosts, these lavish events spare no expense as they seek find new buyers for their tobacco products.

FAST COMPANY

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