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One Degree Tuesday April 19 2022

7 secrets of successful digital transformations

Organizations that continued full speed ahead with their digital transformation initiatives during the COVID-19 pandemic are able to ruminate on what went right and what they would have done differently, with the benefit of hindsight.

CIO

Top TikTok Trends B2B & B2C Marketers Should Try In 2022

Are you a B2B or B2C marketer struggling to grow your business on TikTok? If so, here are a few tips that fit your marketing strategy and leverage your business efficiently. TikTok is a short-form video platform that is incredibly popular because of its innovative power to create content.

EMINETRA

The Future of the Web Is Marketing Copy Generated by Algorithms

AS WE MOVE further into the 21st century, more and more aspects of our lives are being controlled by algorithms. Facebook decides which posts we see in our newsfeed, Google shows us the results of our searches based on their complex ranking system, and Amazon recommends products based on our past purchase history. It’s no wonder then that online marketing is becoming increasingly reliant on algorithms to create effective copywriting.

WIRED

New immigration pathways needed to attract tech talent

Canada’s growth in the digital economy at large will trigger demand for an additional 250,000 jobs next year and the current workforce is not positioned to meet this demand.

CAMBRIDGE TODAY

15 Ways How to Get More Likes on Your Facebook Business Page

There’s little question that Facebook has been around a long time. And, like some other social networks, it’s a great place for people to hang out, keep track of family or friends, and exchange ideas. Even in the face of censorship allegations and other scandals,

NEAL SCHAFFER

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