When “Ken”:http://www.onedegree.ca/category/ken-schafer sent a “request for Mother’s Day postings to One Degree”:http://www.onedegree.ca/2006/05/08/its-mom-week-at-one-degree, it made me scratch my head. I wondered what relevance my Mother had in terms of online marketing? And then it struck me: everything.
I have three brothers (I know, poor Mrs. Joel). We grew up in a middle-class family, which meant that we had everything we wanted but we shared a lot. Instead of individual gifts, my mother would always pool the resources together and get us something we could use together. Stuff like “Pong”:http://www.pong-story.com/, “Atari 2600”:http://en.wikipedia.org/wiki/Atari_2600, “Atari 800”:http://oldcomputers.net/atari800.html, “Intellivision”:http://en.wikipedia.org/wiki/Intellivision and one of the first PCs.
From a technology standpoint, we were always ahead of the curve. I remember typing book reports on my Atari 800 and printing them up on a “dot matrix printer”:http://en.wikipedia.org/wiki/Dot-matrix_printer while the other kids were still grappling in handwritten assignments.
I also remember the tag-team effort my brothers and I would put into programming a game with the code we got from “Compute Magazine”:http://www.atarimagazines.com/compute/.
I also remember how my Mother never balked when it was time to upgrade from an 800 to a “1200 baud modem”:http://www.cyberroach.com/analog/an19/hayes_1200.htm, or when I wanted Internet service, but the only ISP was out of the province, so I had to pay long distance fees on top of my Internet service. I had a four-digit ICQ number.
And that’s the point, isn’t it?
One Degree Posts
Earlier today this year’s Webby Award winners were announced. This years winners include a lot of old favourites but it is still worth taking some time to check out the winners and nominees if you are looking for design “inspiration”…
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“Internationally famous sneakerographer” “Al Cabino”:http://operationmcfly.blogspot.com is fighting for your right to wear sneakers inspired by the film “Back to the Future Part II.”:http://www.imdb.com/title/tt0096874/ Cabino launched a petition requesting that Nike release a shoe modelled after the grey moon-boots worn by Michael J. Fox in the 1989 movie. Nike originally created the sneakers for the film, but they were never made available to the public, something Cabino is hoping to change.
*One Degree:* “Al, why do you want to own Marty McFly’s sneakers from Back To The Future II and how is the Internet helping you achieve your dream?”
*Al Cabino:* That’s an excellent question.
Everyone dreams of walking in a movie star’s shoes. The McFlys are the Holy Grail of movie sneakers. The McFlys were created just for the film, never worn beyond the silver screen, and I’ve always been fascinated by them. There is a sneaker legend that says that in 2015, Nike will come out with them. But I’m not going to wait 9 years. There are a *lot* of people who don’t want to wait 9 years.