As an environmental planner, I studied the impacts of technologies (waste treatment plants, large dams, road work projects etc.) on communities. Technology …
One Degree
- Book ReviewsSocial Media
"We Are Smarter Than Me" – Book Review
by One Degreeby One Degree 3 minutes readWe all know that the world’s first collaborative encyclopedia would not be possible without crowdsourcing – but how else do companies make …
- Search Marketing
Take the State of Search Marketing Survey!
by One Degreeby One Degree 1 minutes readSEMPO Canada, the Canadian Search Engine Marketing Professional Organization, is involved in the launch of SEMPO’s 4th annual State of Search Marketing …
- Five QuestionsSocial Media
Five Questions for Barry Libert – Co-author of “We are Smarter than Me"
by One Degreeby One Degree 6 minutes readBarry Libert is the co-CEO of Mzinga. He is also the co-author of WE ARE SMARTER THAN ME: How to Unleash the …
- E-mail Marketing
Optimizing Your Email List For Better Campaign Results
by One Degreeby One Degree 2 minutes readHere are three questions that I get asked all the time: • “How do we know that we have a good list?” …
In Part 1 of this article, we talked about setting up domains specifically to cater to the mobile user. What mobile users? …
- Five Questions
Five Questions for Mario Parisé – Second Slice Magazine
by One Degreeby One Degree 2 minutes readA new Canadian online digital magazine, Second Slice, focuses on issues of marketing in virtual worlds. One Degree sat down with its …
- Social Media
BC Hydro's Green Gifts: Harnessing Facebook Gift-giving Energy for Conservation
by One Degreeby One Degree 2 minutes readWhen you’re a company looking to make your first foray into the thickets of social media, building your own online community from …

