In Part 1 of this post, we talked about the importance of quality score and different ways to improve it. In Part …
One Degree
We’re back from vacation and we start the week by welcoming our new sponsor for August, Techvibes!
Through the magic of wi-fi and VoIP, my new phone brings my business line to any wireless access point, from dive bars …
One Degree folks are taking a mid-summer vacation. We’ll be back to our regular schedule August 13th. In the meantime, if you …
- 1.5 QuestionsSocial Media
A New Way of Looking at the Social Web … Through a Cartoon Lens
by One Degreeby One Degree 1 minutes readWe’re thrilled to announce a new contributor and a new type of content. Rob Cottingham is bringing something we’re not had before …
- MeasurementSocial Media
One Degree Makes Global Marketing Power 150! Congrats to All of You!
by One Degreeby One Degree 4 minutes readThe explosion of blogs has led to a need for quality control — this is particularly true for marketing and PR blogs. …
- Social Media
Social Network “Joiners”, the New Pig in the Python
by One Degreeby One Degree 1 minutes readBack in the mid 90’s, David Foote used the metaphor of a “pig in a python” to describe the impact that the …
- Online AdvertisingSocial MediaViral Marketing
My Facebook Coach House Experiment
by One Degreeby One Degree 1 minutes readWith all the hype about Facebook in the media these days, some people may be inclined to dismiss it as the flavour …
Our backchannel has been a little quiet lately. Must be summertime. But we have gotten a few good suggestions. Click through for …
When you redesign the Smarties box . . . do you eat the red ones last? Smarties launches a new micro-site asking …
- Online AdvertisingSearch Marketing
Optimizing Your PPC Quality Score – Part 1
by One Degreeby One Degree 4 minutes readIn this first part of his two part article on how to optimize your Pay Per Click quality score, contributor David Dougherty …
New contributor Simon Smith says ““Viral” is one of the most overused terms in interactive marketing. It’s also one of the most …

