One Degree Contributor Bill Sweetman recently became Vice President of Internet Strategy at MacLaren McCann Direct & Interactive. Given that Bill is …
One Degree
- Peter Mosley
5 Questions For Sebastian Arciszewski, AdFight
by One Degreeby One Degree 1 minutes readIs it possible to get ahead by calling your advertisers “cheap bastards”? One Degree posed this and four other questions to one …
Jonathan George and Matthew DeWaal, both 23, worked together for over 4 years and started StikiPad before ever meeting in the real …
- 1.5 QuestionsBrandingFeedsMobilePodcastingSearch MarketingSEOStrategyVideoViral MarketingWeb Sites
Has Web Dev Changed In 10 Years?
by One Degreeby One Degree 2 minutes readWe asked Alex Pejcic, President and Co-Founder of Sonic Boom, an interactive agency in Toronto, Canada: “Has the business changed since you …
- FeedsFive QuestionsOffline To OnlinePublic RelationsSEOVideoViral Marketing
5 Questions For Kyle MacDonald, One Red Paperclip
by One Degreeby One Degree 1 minutes readCan the Internet help 26-year-old Canadian Kyle MacDonald trade his way up from one red paperclip to a house? Ken Schafer asked …
- Online AdvertisingPublic RelationsSEOStrategyVideoViral Marketing
Spore – New Worlds, New Marketing
by One Degreeby One Degree 1 minutes readA Google Video of Sim’s creator Will Wright demonstrating his latest obsession Spore causes Ken Schafer to hyper-ventilate as he ponders why …
Make sure to check One Degree every day next week as we’ll be featuring one new Five Questions interview each day.
How many people do you think are looking for Internet Explorer Seven at ie7.com or ieseven.com?
- E-mail MarketingFive Questions
5 Questions For Francois Lane, NewsletterArchive
by One Degreeby One Degree 1 minutes readMontreal-based Internet entrepreneur Francois Lane recently launched NewsletterArchive.org – a new venture hoping to archive e-mail newsletters much as archive.org preserves web …
- Peter Mosley
Avoiding 4 Big Language Traps – Free Teleclass
by One Degreeby One Degree 1 minutes readThe next Essential Message free teleclass happens at 4:00PM ET on Tuesday March 23rd. Join Michel Neray in conversation with Jon Warshawsky …
ad:tech is bringing a great roster of speakers – many from the US but a few Canucks as well – to the …
- Best PracticesViral Marketing
Ten Viral Marketing Best Practices
by One Degreeby One Degree 0 minutes readA colleague of mine recently asked me if I had a list of viral marketing best practices. I guess I do – …

