The League of Kickass Business People is a collection of mid and senior level opinion leaders, headline stealers, trend spotters, tastemakers and …
One Degree
Please join us Wednesday, June the 3rd at 6PM for another spectacular Web Analytics Wednesday. This month's event is generously sponsored by …
- Best PracticesCopywriting
Cut the Blah Blah Blah – When Less is the New More
by One Degreeby One Degree 2 minutes readby Lynda Partner One of my biggest pet peeves is what I call “blah blah blah" marketing copy. Here’s an example: “XYZ …
- Search MarketingSEO
Canada-specific SEO and PPC Issues – Inside the Marketers' Studio
by One Degreeby One Degree 2 minutes readBy Kate Trgovac Editor's Note: This "Inside the Marketers' Studio" post, where we ask savvy marketers for their take on the burning …
What our Twitter team has been tweeting recently … Retailers shift marketing dollars towards social media cli.gs/XVG9PE (LH) # Twitter enables two-way …
- Ask A MarketerResearchSocial Media
Looking for Social Media Case Studies?
by One Degreeby One Degree 1 minutes readA colleague of mine (and OneDegree reader!) just emailed me asking about some good social media case studies, preferably Canadian. I realised …
- Net Generation
Don Tapscott on the Net Generation in Canada (Part 3 of 3 Part Interview)
by One Degreeby One Degree 0 minutes readby Alexa Clark In part 2 of my interview with Don Tapscott, Don shares his thoughts on what marketers can do NOW …
- Peter Mosley
The one where Internet staples leave us hanging – May 15, 2009 Week in Review
by One Degreeby One Degree 2 minutes readWe have a new contributor this week: Paul Bleier makes his debut with his post: Trust Me, Social Media is Here to …
By Paul Bleier On May 7, 2009, Boyd Neil, Senior Vice President and Director of Hill and Knowlton’s National Corporate Communications Practice …
- Peter Mosley
Webinar: Leadership in Difficult Times – The Listeriosis Outbreak and Maple Leaf Foods – May 21, 2009
by One Degreeby One Degree 1 minutes readLynda Kuhn will detail Maple Leaf Foods' decisive action plan in managing communications to address the Listeria outbreak in 2008. This webinar …
by Lynda Partner Yesterday I sat in on a webinar. Speaker was very good and the points he made was clear and …
- Best PracticesMobileSearch MarketingViral MarketingWOM Marketing
10 Twitter Tips for Professionals
by One Degreeby One Degree 6 minutes readby Bill Sweetman After the unexpected popularity of my article 10 Facebook Tips for Professionals, I figured I would follow it up …

