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One Degree Wednesday November 24 2021

Midmarket Outlook Report 2021

Midmarket businesses tend to fly under the radar in business research. Everyone knows midmarket companies, but few know their unique priorities and pain points.

BDO

“WHO IS HE?”: ANDY JASSY, AMAZON’S NEW CEO, ENTERS THE RING

It was just another Tuesday in Seattle when Andy Jassy sat down in his office at the Amazon re:invent building, one of many on the sprawling campus, to take what would end up being the most important phone call of his life. Seattle is often gloomy and wet during the winter months, but on this particular January day, the rain was torrential, slamming against the windows of the 37-story high-rise. In the distance, the Seattle Space Needle disappeared between the clouds as if it were threaded through the sky. Inside, the building was quiet. Jassy, who is 5 feet 10 inches tall with an oblong face and short, spiky hair, was dressed in a variation of the same outfit he always wears, a dowdy button-down with worn-out jeans and leather high-tops with a white sole.

VANITY FAIR

The 13 Powerful Benefits of Video Marketing That Demand Your Attention

Once you see the benefits of video marketing for yourself, you’ll want to invest more in the medium.

NEAL SCHAFFER

Canadian Regulators Warn Of Problematic Advertising And Marketing Practices Of Crypto Trading Platforms

Joint guidance published by the Canadian Securities Administrators (CSA) and the Investment Industry Regulatory Organization of Canada (IIROC) provides clarity for crypto asset platforms with respect to advertising, marketing and social media use in Canada.

MONDAQ

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