By Peter Mosley Let's talk a moment, shall we, about New Business. "Yeah, yeah, yeah!!! New biz,new biz, new biz!!!!" (They all …
Yearly Archives
2010
By Jesse Hopps The Art of Negotiating “When selling you never get what you deserve, you get what you negotiate for.” Definition: …
- AdvertisingPeter Mosley
Earl Woods asks his son a few questions before Tiger's return to golf.
by One Degreeby One Degree 0 minutes readBy Peter Mosley Lately I have ranted about the lack of brilliance in advertising and the seeming pablum we must endure. I …
By Peter Mosley Over the years I have given lectures in different areas … email marketing, presentation skills, creative development and one …
By Jesse Hopps Business Communications There are many types of business communications such as introductions, appointment confirmations, meeting follow-ups to document agreed next …
(Part I) By Jesse Hopps Competitive Positioning How a prospect competitively positions your company is a critical factor when engaging in …
I found this from a Tweet by @CoutureCreative. Here is the YouTube Link
- Peter Mosley
Establishing Credibility: The Truth About “Truthiness”
by One Degreeby One Degree 3 minutes readBy John Dinsmore If you have ever watched The Colbert Report, the on-air persona constructed by Stephen Colbert often talks about “Truthiness”, …
By Monica Hamburg What constitutes an attack on the web and why does it happen? Some situations are very clear while others …
By Peter Mosley I want to take a moment here on the last day of our first, full-month back in operation to …
When you get surprised, it is always a lovely thing. I spoke with Erica Glasier a few weeks back in roundabout terms …
By Peter Mosley From the Trendwatching site. Warning! If you are a marketer, a brand manager or an agency professional. This is …

