Ever wonder what happens behind the cubicle walls of a software developer? I mean, besides Warcraft? QNX Software Systems, in an effort …
Contests & Games
- Contests & GamesSearch Marketing
You Could Win a 8 Gb iPod Touch!
by One Degreeby One Degree 1 minutes readBack in December, we encouraged all you search marketers out there to take part in Sempo‘s 4th annual State of Search Marketing …
- Contests & GamesViral Marketing
So You Think You Can Market?
by One Degreeby One Degree 1 minutes readHave you been looking for the best way to spring your brilliant viral marketing plan on an unsuspecting, Christmas shopping public? Well, …
- Contests & GamesFive QuestionsInteractive AgenciesSocial MediaVideoViral Marketing
Five Questions for Hooplah Inc. – Canada's Yummiest Mummy Contest
by One Degreeby One Degree 3 minutes readThis past Labour Day saw the launch of Canada’s Yummiest Mummy contest, the search for Canada’s most magnetic, passionate mom. The interactive …
Click through for links and brief descriptions of the press releases that came our way this week.
When you redesign the Smarties box . . . do you eat the red ones last? Smarties launches a new micro-site asking …
- Contests & GamesFive Questions
Five Questions for Bill Marshall – Vortex Game Competition
by One Degreeby One Degree 1 minutes readBill Marshall is the founder of the McLuhan International Festival of the Future, among many other things. Here he answers our Five …
- Contests & GamesSocial MediaViral Marketing
Sears.ca "CGM-driven" Wishbook Campaign leaves me feeling like Scrooge
by One Degreeby One Degree 1 minutes readMarketers everywhere want to jump on the CGM or Consumer-Generated Media bandwagon. But letting consumers vote isn’t really CGM. Click through to …
- Affiliate ProgramsContests & GamesE-commerceStrategy
Touching Your Customers: Interactions And Incentives
by One Degreeby One Degree 1 minutes readCompanies looking to acquire subscribers to their services and products are looking at new ways to touch their customers and increase conversions. …
- Best PracticesContests & GamesE-mail MarketingWeb Sites
Epicurious Doesn't Want To Hear From ME
by One Degreeby One Degree 2 minutes readSites often tap their large amount of visitors for idea generation or enhancements, as well as for cross-promotional offers. This reader-submitted article …
Burger King has had some interesting ad campaigns over the last few years, most notably their “Subservient Chicken” and “The King” campaigns. …
- BrandingContests & GamesSocial MediaWeb Sites
Web 2.0 Game – Now With Real Prizes!
by One Degreeby One Degree 1 minutes readA One Degree Contest? What a great idea! Test your Web 2.0 skills by identifying all the logos, and you can win …

