A colleague of mine recently asked me if I had a list of viral marketing best practices. I guess I do – …
Viral Marketing
- 1.5 QuestionsBrandingOnline AdvertisingStrategyViral Marketing
1.5 Questions For Mitch Joel
by One Degreeby One Degree 1 minutes readOne Degree recently asked Mitch Joel – co-owner of Twist Image – Multimarketing Studio, interactive expert, educator, community leader, freelance journalist, and …
A new report from Sharpe Partners tells us how many of us are sharing content with friends and family via e-mail.
- BrandingOffline To OnlineViral MarketingWeb Sites
gordonandfrank.ca
by One Degreeby One Degree 1 minutes readBell’s new mascots – two talking beavers named Frank and Gordon – have an eponymous web site – frankandgordon.ca. I’m glad to …
- Public RelationsStrategyViral Marketing
Being A Good Marketer In A Post-Cluetrain World
by One Degreeby One Degree 0 minutes readOne Degree Contributor and Riya’s chief instigator Tara Hunt has written a great post on “Marketing in the post-Cluetrain era”. If you …
- FeedsPodcastingViral MarketingWeb Sites
Election 2006 and Social Media – The Liberals
by One Degreeby One Degree 1 minutes readIn the final instalment of her five part series looking at the major Canadian political parties, Kate Trgovac checks in on the …
- Viral Marketing
Truth In Advertising – Million Dollar Homepage Makes A Million
by One Degreeby One Degree 1 minutes readIt’s pretty much a done deal that the original Million Dollar Home Page will surpass creator Alex Tew’s wildest goal (did he …
- MobileOffline To OnlineOnline AdvertisingPodcastingViral Marketing
Twelve Months of Interactive Marketing
by One Degreeby One Degree 1 minutes readWith 2005 drawing to a close, it’s time for the interactive advertising year in review. Tessa Wegert brings us a month by …
- Five QuestionsViral MarketingWeb Sites
5 Questions For Albert Lai, CEO Bubbleshare
by One Degreeby One Degree 2 minutes readA serial entrepreneur widely known for selling his MyDesktop business to JupiterMedia when he was only 20 years old, Albert Lai is …
Have you seen that cool video by power-pop combo OK Go? If you have, Anne Holland over at MarketingSherpa tells you why. …
I’m all for word-of-mouth (WOM) marketing, but I couldn’t help but be repelled by a recent article I came across on MSNBC.com. …
- Offline To OnlineViral Marketing
FedEx Looks For WOM At DayAhead.ca
by One Degreeby One Degree 0 minutes readFedEx launches new Canadian TV spots with web support. DayAhead.ca is a humourous look at a fictious shipping company that dares to …

