Almost five years since his first appearance on Inside Marketing, industry legend Mark Ritson is back, the ink barely dry on the …
Svedka vodka announced last week that its cyborg will return in the brand’s upcoming Super Bowl LX ad. The 30-second spot will …
The Cyborg Name Generator can teach us a lot about viral marketing, sweating the details, and even the future of e-commerce. Find …
If recent summer trends continue, 2006 may not see a summer lull at all – at least not for the marketing department!
How often should you update your online ads? How long can a campaign run before consumers get bored?
A two-part question for you, our esteemed One Degree reader: 1. What – in your opinion – is the worst Canadian web …
Kraft Foods is letting consumers download recipes to their iPods this summer. What’s the big idea here and how might this play …
E-marketer Editorial Director Ezra Palmer manages to pull together blogging, the Sex Pistols, Cicero, and Paul Gauguin in a recent article. Yes, …
Forrester analyst Ted Schadler tries to sober up those of us drunk on podcasting…
A racy viral marketing effort dupes your friends into revealing their sexual secrets to you. Is it a privacy violation?
